Why The Dog and I is Moving To A White Label Balms and Salves Model.

Why The Dog and I is Moving To A White Label Balms and Salves Model.

A new chapter and a new focus,

After nearly 9 years it was time for a change, running two businesses (The other one is The Soap Coach) has been an incredible journey, but I realised I needed to find a sustainable way to focus my energy while continuing to offer exceptional products and support to my clients. With all that in mind I am excited to announce the relaunch of The Dog and I, moving away from retail dog grooming products to a streamlined focus on white label balms and salves for dog businesses.

This shift is not just a change, it’s an evolution for me. For years, I’ve loved creating natural, effective products that dog owners trust but I have also learnt new skills that I wanted to make the most of and as a certified business strategist I know how important  brand visibility is. I needed to find a way to combine the two and this is how the new vision for The Dog and I was formed.  With brilliant reviews and loyal customers, these balms and salves are practical, high quality products that you can be proud to put your branding on, not gimmicks like pens or mugs, although those have their place too of course. By narrowing my focus, I can offer other dog businesses the chance to amplify their brand with relevant own-label products that reflect their values and make their business stand out.

Why White-Label Balms and Salves?

White label products are a fantastic way to grow your business without the added stress of product development or compliance. By choosing The Dog and I, you can focus on what you do best, running your business, while I handle the hard work. Here’s how my products can benefit your brand

  • Enhance Visibility Beautifully branded balms ensure your business stays front of mind with clients, whether they’re used as gifts, bonuses, or retail products.
  • Align with Your Values All products are handmade, plastic free, and created with premium natural ingredients.
  • Strengthen Customer Loyalty Thoughtful, high quality products show your customers that you go the extra mile.
  • Expand Your Range Effortlessly With white label products, you can add value to your offerings without the hassle of sourcing and creating from scratch.

Tried, Tested, and Trusted

The range is starting small with three products, a Nose and Paw Balm, a Soothing Salve, and a Rosehip and Calendula Salve. These aren’t just products, they’re solutions, designed to solve real problems for dogs while being easy for businesses to market under their own brand. They are also extremely versatile and you have the freedom to name them yourself to really make them your own. For example, nose balm could be called Wrinkle Buster. 

Each product is handmade with plant based butters and oils and botanicals like calendula, rosehip, plantain, and hemp oil. These ingredients have been chosen for their proven benefits, from soothing irritation to promoting skin health. The reviews speak for themselves, with past customers praising their effectiveness and quality.

A Local Touch with Brilliant Design

Partnering with my trusted local printer, who I’ve worked with for nearly nine years, ensures your labels will look fantastic. His attention to detail and understanding of small business needs make him the perfect collaborator. Design fees are very reasonable, and the label quality is exceptional, ensuring your brand shines on every product.

Let Me Handle the Hard Work

From compliance to creating, I take care of the details so you don’t have to. My products are ready to slot straight into your business, whether you’re looking to add a practical product to your existing range or launch something completely new.

Ready to Start Your White Label Journey?

If you’re ready to uplevel your dog business with products that align with your values and leave a lasting impression, I’d love to help. With The Dog and I, you can trust that every balm and salve is made with care, quality, and your brand in mind.

If you would like a copy of my White Label Wholesale Catalogue with all the details about how it works, costs, T & C etc just drop me an email to enquiries@thedogandi.co.uk

Keri

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